Manifesto

"LET YOUR IDEAS FOCUS AND SOAR"

Layang is about embracing the bold while
cherishing the simplicity.
It’s all about impact and relatability.

Stay engaging.

Layang believes that your brand is the driving force
behind your business' success.
It's not just important; it's essential.

Be authentic.

Layang values honesty and courage.
Spark conversations that drive change, even if it means
putting the pink elephant in the room.

Above all, dare to be different.

Inspiration

“Let him that would move the world first move himself.”
Socrates

“Your vision will become clear only when you look into your heart. Who looks outside, dreams. Who looks inside, awakens.”
Carl Jung

“Knowing others is intelligence; knowing yourself is true wisdom.
Mastering others is strength; mastering yourself is true power.”
Lao-Tzu

 

About Layang

I’m a battle-tested marketing pro with a remarkable 26+ years of global experience in brand, marketing, and advertising. Layang, pronounced as ‘la-yang’ in Malay, embodies the essence of ‘soaring’ that defines me.

Layang is your freelance marketing strategist, poised to transform small businesses and self-employed entrepreneurs. I excel at sharpening brand positioning, nurturing sustainable customer relationships, and accelerating business growth.

Your one-stop marketing shop, where authenticity, engagement, and differentiation take center stage, all with a unique touch.

Layang is not just another service; it is a collective. My clients often become future collaborators on other exciting projects. No task is too daunting or too modest. Regardless of where you start, Layang is your partner in getting it done.

I am driven by creative energy, unwavering performance standards, and an unrelenting can-do spirit, all devoted to turning your aspirations into reality.